Marketing Diagnostic for Local Service Businesses

Your Marketing Isn’t Working.

Let’s Find Out Why.

Most $3M–$50M businesses are losing 20–50 leads every month to gaps they can’t see. Visibility, traffic, or conversion – one of them is broken. I’ll show you exactly which one.

Paid diagnostic. Not a sales call. Delivered in 7 days.

Jeff Lizik
30+ Qualified leads/mo
or we work free
Owner / FounderRedShift Digital Marketing
$0
What most agencies show you upfront
We show you the gaps before you pay a retainer.
30+
Qualified leads per month. That’s the target.
From Google. Organic-first. No ad spend required from us.
90
Days. Or we work free until you get there.
That’s the guarantee. Not a tagline.
The Real Problem

You’re Not Getting Leads. Nobody Can Tell You Why.

Every agency says the same thing: we’ll fix your marketing. None of them show you what’s actually broken first.

You’ve tried things. SEO. Paid ads. A new website. Maybe one of those agencies. And you’re still watching competitors capture the calls you should be getting – while your pipeline stays unpredictable.

The problem isn’t effort. It’s that nobody mapped the gaps before asking for the retainer.

Every marketing failure comes from one of three places. Find which one is yours and the fix becomes obvious.

Visibility Gap
Google doesn’t know you exist for the searches that matter. You’re not in the map pack. You’re not in AI Overview. Your competitors are.
Traffic Gap
Rankings don’t matter if you’re ranking for the wrong things. High-intent keywords. Competitor gaps. Most businesses are targeting browsers, not buyers.
Conversion Gap
Traffic without conversion is expensive overhead. Visitors show up and leave. The page isn’t answering the question every buyer asks: “Can I trust these people?”
01
Visibility

Google Has to Find You First

GBP optimization. Local pack entry. Schema markup. Citations. Review velocity. AI citation eligibility. The foundation most businesses skip because it’s not glamorous. It’s also why their competitors win.

02
Traffic

Rankings Only Matter for the Right Keywords

High-intent keywords. Competitor gap analysis. Content that attracts buyers, not browsers. Most SEO misses this. They optimize for volume. We optimize for conversion intent.

03
Conversion

Traffic Without Conversion Is Just Overhead

The right CTA. Proof near every button. Pages built to answer one question: “Can I trust these people?” Conversion isn’t design. It’s psychology applied to a page structure.

Jeff Lizik
Who This Is For

Built for Local Service Businesses. $3M–$50M.

“Most agencies sell you a service before they understand your problem. I built a diagnostic first — because fixing the wrong thing faster is still failure.”

Owner/operators running real businesses – restoration, HVAC, med spas, legal, roofing, home services. Not enterprise. Not startups. If your business depends on a steady flow of qualified local leads from Google, this is for you.

  • 15+ years in direct-response marketing
  • Founder, RedShift Digital Marketing
  • Creator of the Visibility → Traffic → Conversion framework
  • Paid diagnostic model – you see the gaps before you commit to anything