Are You Putting Prospects and Customers First?
We’ve all met a vendor who misses the point in a sales meeting. Certainly, they have something to offer, but it’s easy to tell when they know nothing about you and your business. By taking an extra step and connecting meaningfully with your goals, they’d be way more effective. When training your sales team or […]
10 Marketing Blunders to Avoid
Business owners are humiliated when they fail to catch major marketing blunders. That’s understandable, especially when those blunders would’ve been easy to prevent. From embarrassing spelling mistakes to excessive e-mails to customers, marketing mistakes can make your audience wonder if you’re as careless about product and service delivery as you are with your marketing campaigns. […]
One Surefire Way to Prevent Internet Marketing Success
Is this the only thing that could prevent your internet marketing success? Of course not! Is this something preventing thousands from reaching their dreams? Hell yeah! How much new information are you presented with every single day? How many new products do you “checkout” each week? How many new sales letters do you read that […]
Why Is Your Digital Marketing Not Working?
Did you know that 60% of digital marketing campaigns fail to meet their goals? It’s like throwing spaghetti at the wall and hoping it sticks. If your digital marketing isn’t working, you’re not alone. Many of us have been there, scratching our heads and wondering if our audience fell into a black hole. But don’t […]
The Top Marketing Mistakes for Business Owners and How to Avoid Them
All too often, business owners base their decisions on opinions and intuition. That’s okay to a point, but succeeding in today’s marketplace requires you to have a keen understanding of your business objectives and know when to resist marketing fads. Take a look at the top marketing mistakes for business owners, plus a few steps […]
10 Marketing Myths That Prove There is No Silver Bullet Approach
If you’re a small business owner searching for the key to instant marketing success, prepare yourself for disappointment. In today’s competitive marketing landscape, there’s no shortcut or quick fix for lackluster marketing. Marketing excellence requires long-term, sustained dedication and expertise in a variety of subspecialties. That’s why I’m sharing ten marketing myths that prove there […]