How a Digital Marketing Consultant Can Boost Your Sales
Navigate the complexities of online marketing with this comprehensive guide on digital marketing consultants – what they do, why you might need one, how to find one and more.
Why You Need a Marketing Manager Before Hiring an Agency
John, the owner of EasyClean, Inc., was frustrated. He followed the outsourcing trend. A marketing agency was much cheaper than hiring his own team. He’d done it by the book, too, netting a reliable partner with many positive recommendations in his industry. But the results weren’t coming in. He spent hours in meetings with his […]
7 Tips to Stay Up to Speed as a Digital Marketer
There are so many moving parts in digital marketing that it’s almost a chore to keep track of all the emerging channels and software advances. But that’s what makes things harder because the key to keeping a competitive edge in digital marketing is continually educating yourself. Below are seven simple tips to stay up to […]
6 Reasons to Invest in Digital Marketing
“Companies that fail to create a marketing strategy are destined to either fail or struggle indefinitely. However, just because you create a strategy does not guarantee success.” – Steve Olenski, CMO Network and Forbes Contributor A successful marketing strategy can catapult your business to industry stardom. But on the flip side, an ineffective marketing strategy […]
4 Keys to Successful Digital Marketing for Small Businesses
Successful digital marketing doesn’t happen on its own. You may think that you’re off to the races once you hire a marketing manager and set up a few social media profiles. But you won’t make it out of the gate unless you’re willing to devote time and resources to your digital marketing campaign. Successful digital […]
13 Smart Tools to Increase Your Productivity as a Marketing Manager
Every marketing manager knows the feeling: It’s Monday morning, they walk into their office, sit down and turn on the computer. Then comes the barrage of notifications, messages and updates. Company leadership wants to push a campaign in a new direction. Social media comments need addressed. Oh, and news story broke over the weekend that […]